Discovery combines sport and entertainment marketing solutions

The combination comes after the launch of OTT platform discovery+ in January Discovery has revealed that it has combined it sport and entertainment marketing solutions. Brand partners will be able to access all of Discovery’s content, on all platforms and in all territories, through a central buying point. This includes offshoots such as Eurosport and […]

Eurosport celebrates International Women’s Day with Women In Sport special

There will be further content on Eurosport’s digital platforms, including additional feature interviews on Eurosport.com, supported by a social takeover on Facebook, Twitter and Instagram Eurosport has announced a special one-hour Women In Sport special to celebrate International Women’s Day. Presented by Orla Chennaoui, the programme will include guests including former England netball head coach […]

Cycling presenter Orla Chennaoui extends role at Eurosport

She will continue to present cycling events on Eurosport, alongside new host duties of the FIM MotoGP and other events. Eurosport has extended its partnership with sports presenter Orla Chennaoui. She first joined the broadcaster’s UK team in 2019 as lead cycling presenter. She will continue to front Eurosport’s coverage of cycling’s three Grand Tours […]

Formula E broadcast in over 150 countries

Over 40 broadcasters aired the opening race in Diriyah, Saudi Arabia Formula E broadcast its opening weekend to over 150 countries, with more than 40 broadcasters showing the racing. In its first season as an FIA sanctioned event, the competition has expanded its broadcast partnerships so that it is in more than 30 languages around […]

BT TV adds Eurosport to packages for no extra cost

The Big Sport and VIP flexible packages will now give access to Eurosport 1 and 2 BT TV has added Eurosport 1 and 2 to its Big Sport and VIP packages at no extra cost. This means that customers who subscribe to those packages will now have access to the Tokyo Olympic Games this summer, […]

Discovery secures exclusive Giro d’Italia rights until 2025

Eurosport, discovery+, and the Global Cycling Network will broadcast the competition Discovery has secured the exclusive global rights to the Giro d’Italia, exclusing Italy, San Marino, and Vatican City on a non-exclusive basis. The long-term deal agreed with RCS Sport via IMG means that the Grand Tour will be broadcast through linear on Eurosport, on […]

Eurosport to create twice-daily Olympics highlights show for Snapchat

The twice-daily show aims to bring the Games to a new generation of fans. Discovery has announced it is producing a Snapchat series called The Eurosport Olympics Daily Show to “bring the Olympic Games to a new generation of fans.” The series will showcase the best of Discovery+ and Eurosport’s Olympic Games content and coverage […]

WATCH: Breakfast Club with Eurosport, Discovery+, Eleven Sports, Mycujoo

The full speaker sessions from the first Broadcast Sport Breakfast Club are now available to watch on-demand on YouTube. The first Broadcast Sport Breakfast Club, held on 27 January on the virtual conferencing platform Hopin, focused on the new OTT/D2C sports platforms, with discussions with Eurosport about its role in the launch of Discovery+ and […]

Tour of Britain and Women’s Tour agree UK and global broadcast deals

River Media Partners will act as broadcast agent in the UK, while Eurosport will handle the global rights The Tour of Britain and Women’s Tour have agreed a partnership with Eurosport and the Global Cycling Network (GCN). The five-year deal sees the Women’s Tour produced for live coverage for the first time, and the Eurosport […]

Discovery+ to acquire exclusive rights separate from Eurosport

Discovery has a unique rights strategy for its new OTT platform Eurosport president Andrew Georgiou has revealed that Discovery+ will acquire sport rights that are exclusive to the platform. This could mean that the OTT service will provide sport coverage that linear broadcaster Eurosport does not. Speaking at the Broadcast Sport Virtual Breakfast Club on […]

Discovery Plus reveals possible two tier subscription service for sport

Sport may be included as part of a second incremental tier on the OTT platform Speaking at the Broadcast Sport Virtual Breakfast Club this week, Eurosport president Andrew Georgiou has revealed that Discovery+ may have a two tier subscription service in some markets. The OTT platform is launching globally over the next 12 months, and […]

Eurosport backs British Speedway scheme to showcase rising stars

The broadcaster wants to help drive interest in the sport Eurosport is backing British Speedway in a scheme promoting young British talent. The five-year plan will get underway when the season commences from 1 May this year, and means that every Premiership and Championship team will include one rising star in an effort to speed […]

Eurosport secures rights to UCI cycling events

The deal gives Eurosports exclusive rights to premium UCI events in more than 35 markets and territories across Europe. Eurosport has picked up the live rights to multiple premium Union Cycliste Internationale (UCI) events this year. The events include the UCI Road World Championship, UCI Track Cycling World Championship, UCI Mountain Biking World Championship, BMX […]

Pure ETCR to reach over 250 million viewers in Eurosport partnership

The deal will see the racing series shown in more than 75 countries and territories Pure ETCR has reached a deal with Eurosport to show the competition in over 75 countries and territories. The electric racing series will use the most powerful touring cars ever built, reaching 500kW peak power – the equivalent of 670bhp. […]

Broadcast Sport launches free Virtual Breakfast Club sessions

The first Virtual Breakfast Club begins at 10am on 27 January and includes Eurosport president Andrew Georgiou; Eurosport global production and content head Scott Young; Eleven Sports COO Anouk Mertens; and MyCujoo co-founder Pedro Presa. Broadcast Sport is launching a regular Virtual Breakfast Club, providing thought leadership sessions for the sport production and broadcast sector. […]

Eurosport to air live PGA TOUR golf in 30 territories next year

The content will complement its extensive PGA TOUR coverage on GOLFTV. Eurosport is to air live PGA TOUR golf coverage for 43 weeks a year, beginning in January 2021. Its coverage will go out live in more than 30 territories, including Czech Republic, Greece and Turkey, with new markets set to come online in subsequent […]

Eurosport launches sponsored series with Ford on the future of motorsport

The series centres on the tech changes powering motorsport’s transformation, with a specific focus on the role of Ford in helping pioneer these changes. Eurosport is launching a new sponsored series, in partnership with Ford, to showcase innovations sparking changes in motorsports. The series features drivers, engineers and scientists leading the charge in motorsport’s transformation. […]

Eurosport reveals a 68% increase in viewers for cycling Grand Tours

The broadcaster reports a significant rise in viewing figures during the pandemic. Eurosport has reported major growth in viewing figures for its cycling coverage of this year’s Tour de France, Giro d’Italia and La Vuelta. Number of viewers was up 48% for its live coverage of the Tour de France, compared to last year, while […]

Eurosport extends rights deal to air FIM Motocross World Championship

The deal follows Eurosport Events announcing a long-term partnership with the FIM to promote its events. Eurosport and Infront Moto Racing have extended their agreement to screen the FIM Motocross World Championship for a further three seasons (2020-22). All Motocross GP and MX2 races will be shown live on Eurosport and the Eurosport app. Meanwhile, […]

Eurosport to air Ronnie O’Sullivan World Championship doc

The one-hour production looks back on O’Sullivan’s highs during his six World Championship titles. Eurosport has produced an hour-long documentary that relives each of Ronnie O’Sullivan’s six World Championship titles, dating back to his first win in 2001. Ronnie O’Sullivan: The Joy of Six airs on Friday (16 October) on Eurosport 1 and the Eurosport […]

Eurosport to run month-long digital series celebrating black athletes

The series will run throughout October, during Black History Month. Eurosport and Team GB are partnering to mark Black History Month during October with a month-long digital series to celebrate black athletes past and present. The series focuses on the Olympic games and includes 31 memorable moments from the Olympic Summer Games that acknowledge the […]

DAZN and Discovery extend Eurosport distribution partnership

The deal means DAZN subscribers in five countries will continue to receive access to Eurosport channels as part of their subscription. DAZN and Discovery have extended the distribution partnership they have in place to bring DAZN subscribers Eurosport 1 HD and Eurosport 2 HD channels in five countries. Eurosport’s channels will be available to watch […]

Eurosport to air 300 hours of live tennis coverage from Roland-Garros

The broadcaster is covering all games, including the qualification tournament, and once more utilising its mixed-reality stage, the Eurosport Cube. Eurosport is airing every match from this year’s Roland-Garros tennis tournament live on Eurosport and the Eurosport Player. It’s producing 300 hours of live coverage from the main tournament – which starts on Sunday (27 […]

Eurosport to air elite handball in France and Poland

The deal runs until the end of the 2025-26 season. Eurosport has confirmed a six-year deal to air elite handball in France and Poland, including all the major European club competitions. The agreement with the European Handball Federation (EHF) and EHF Marketing gives Eurosport exclusive rights to screen the sport in these territories. The deal […]

Eurosport ‘teleports’ players into The Cube for photo-real remote interviews

Impressive use of technology to enable highly realistic looking face-to-face interviews with the interviewer and sports stars in different physical locations. The Eurosport Cube went live during coverage of the US Open last night with the broadcaster welcoming its first ‘teleported’ player guests. You can see a clip from the interview between Eurosport presenter Barbara […]

Eurosport gears up for its most extensive Tour de France coverage

The broadcaster is utilising digital platforms for faster highlights and more Tour de France action than ever before. Eurosport is covering ‘every minute of every stage of the 2020 Tour de France’ across 75 markets, including new formats and ways to watch (the Eurosport App, Eurosport.com and the GCN app). Working together with Discovery-owned Global […]

Amazon Prime Video and Eurosport unveil US Open plans

Amazon Prime Video will show all live matches in the UK and Ireland, while Eurosport has the rights to the rest of Europe, including analysis in the Eurosport Cube (pictured below). Amazon Prime Video is airing all live matches from the US Open Tennis Championships 2020 in the UK and Ireland. Coverage from the tournament, […]

Eurosport and Ocean Outdoor to relive London 2012 on Picadilly big screen

It will mark what would have been the Tokyo 2020 closing ceremony Eurosport and outdoor advertising company Ocean Outdoor have come together to mark what would have been the closing ceremony of Tokyo 2020 with a screening of the London 2012 games in Picadilly Circus, London. At 12pm on Sunday 9 August, the big screen […]

Top-level cycling returns to Eurosport and GCN after lockdown hiatus

Men’s and women’s competitions are restarting this week on the network Eurosport and the Global Cycling Network (GCN) have welcomed top-level cycling back to their platforms this week, with several competitions restarting after the lockdown hiatus. The men’s and women’s Strade Bianche was the first to get going on Saturday, with extensive coverage on offer […]

Discovery secures three-year deal to show Extreme E on Eurosport and MotorTrend

Three-year broadcast deal agreed between the innovative motorsport and Discovery’s Eurosport and MotorTrend. Discovery and electric off-road motor racing series Extreme E have agreed a three-year deal that will see Extreme E content screened in over 50 European markets on Eurosport and, in North America, on streaming service MotorTrend. Eurosport and MotorTrend’s Extreme E coverage […]

Eurosport to produce podcasts and how-to videos for World Snooker Championships

The broadcaster will ramp up its analysis and supplementary content for the tournament. Eurosport is screening every round of The World Snooker Championships, which begins tonight, including the qualifiers. The tournament runs until 16 August. Eurosport is broadcasting the Championships – snooker’s biggest event – live to 50+ markets across Eurosport channels and the Eurosport […]

Eurosport to show Berlin’s bett1 ACES tennis tournament (13-19 July)

The competition includes the return of grass courts games. Eurosport has picked up the rights for the bett1 ACES tournament in Berlin next week (13-19 July), which features Dominic Thiem, Alexander Zverev (pictured above, photo by Clive Brunskill/Getty Images), Tommy Haas, Nick Kyrgios, Elina Svitolina, Kiki Bertens and Petra Kvitova. Eurosport is screening the tournament […]

Eurosport to show weekend of esports featuring global sports superstars

Broadcaster to air extensive coverage from the weekend-long Pro Evolution Soccer 2020 competition. Eurosport is to screen this weekend’s celebrity esports tournament, Solidarity Challenge. The contest sees football, golf, rugby and athletics stars compete in an eFootball Pro Evolution Soccer (PES) 2020 tournament, while raising awareness and donations for the Covid-19 Solidarity Response Fund for […]

Eurosport agrees seven-year deal to screen superbike series

Broadcaster renews deal with British superbike event it’s been showing live since 2008. Eurosport has renewed its media partnership with the Bennetts British Superbike Championship to show exclusive live coverage from the event. It has agreed a new seven-year deal with rights holders MotorSport Vision Racing, which begins in 2021. Eurosport will continue to air […]

Scott Young, F1 head at Sky Sports to lead production at Eurosport

Major appointment will build on Eurosport’s recent tech-led transformation of its production operations. Eurosport has announced another high-profile appointment with the recruitment of Scott Young as senior vice president, production and content. Young has more than 30 years experience across live sports, major event production and on-screen innovation. Young joins from Sky Sports, where he’s […]

Eurosport hires Amar Melwani to bolster its D2C offering

Eurosport recruits OTT/D2C specialist to grow its D2C services. Eurosport has taken on Amar Melwani in the newly created position of vp, distribution partnerships and rights strategy. It’s part of a move by Eurosport to bolster its direct-to-consumer (D2C) efforts. Melwani joins from The Walt Disney Company where he worked on Disney+. He previously led […]

Eurosport to show Norway’s Eliteserien football

The broadcaster will show at least the opening three match days of Norway’s premier football competition. Eurosport is to screen the first three match days of Norway’s Eliteserien football division. Action begins on Tuesday 16 June with champions Molde playing Aalesunds FK. Eurosport has exclusive rights to broadcast the games across Europe, and will show […]

Eurosport picks up European rights for live snooker’s return on 1 June

The deal covers all territories except the UK. Eurosport has picked up the live rights to screen snooker’s Championship League, which runs 1-11 June. The deal covers all territories in Europe except the UK. The tournament is being held in Milton Keynes, with 64 world-class players competing for total prize fund of £218,000. Players including […]

Eurosport to air MotoAmerica Superbike Championship from this weekend

Live sport returns to the broadcaster, in the UK and France. Eurosport has picked up rights to show all 10 rounds of America’s premier motorcycle championship, the MotoAmerica Superbike Championship, in the UK and France. The series, which will begin behind-closed-doors, will also be available to watch on Eurosport in 54 countries and territories in […]

Podcast: Eurosport presenter Orla Chennaoui

Eurosport’s re-runs of London 2012 includes Mo Farah, Bradley Wiggins, Greg Rutherford and many other Team GB athletes recollecting the events over Zoom calls with presenter Orla Chennaoui. She describes how it all happened in this podcast. With TV studios on lockdown, Eurosport presenter Orla Chennaoui turned to Zoom to film interviews with a who’s […]

Eurosport to air week-long 2012 Olympics re-run with Team GB medallists

The eight-part series will broadcast highlights of a different sport each episode, with interviews with a large number of Team GB’s victorious athletes. Eurosport is dedicating a week of coverage to the London 2012 Olympic Games at the end of this month (24-31 May), showcasing the key moments from Team GB’s record-breaking Olympic success. The […]

Eurosport to show classic stages from Giro D’Italia in new interactive show

90-minute daily live and on-demand show includes quizzes and polls. Eurosport has unveiled a 90-minute live and on-demand interactive daily show re-running the most memorable stages of Giro d’Italia from the last seven years. As part of a collaboration with Global Cycling Network (GCN), Eurosport is launching Giro d’Italia Classic Stages on Saturday 9 May […]

Eurosport to screen Zwift Tour for All exhibition cycle eracing series

5-day tournament features some of the world’s best cyclists and mass-participation stages. Eurosport is broadcasting the Zwift Tour for All exhibition racing series, a pro racing tour on the Zwift virtual platform. The tour will be held over five stages on 4-8 May, and will feature teams from both the men’s and women’s World Tours. […]

Podcast: Ronnie O’Sullivan & Eurosport’s Jamie Steward

O’Sullivan talks about what he’s been up to during lockdown, including recording a series of 30-minute vodcasts for Eurosport, while Steward reveals Eurosport’s sports strategy to fill the live sport void during the pandemic. The latest episode of Broadcast Tech Talks podcast series sees Ronnie O’Sullivan join Eurosport UK senior director of production and broadcast […]

Eurosport reveals snooker content to replace World Snooker Championship

The broadcaster, which calls itself the Home of Snooker, has created new content with snooker legends, as well as new formats that enable fans to delve into its extensive snooker archive. Eurosport has unveiled its snooker programming over the next two weeks to replace the postponed World Snooker Championship season finale. The broadcaster has created […]

Roundtable: How to Build A Fan Base

The rise in new sports formats has focused attention on the best way to combine traditional media with social and digital platforms to engage with and retain audiences. In recent years, a plethora of newly devised sports formats have launched. Formats like Sail GP, Extreme E, the Six Day Series and Roborace or major one-off […]

French sports minister signals Tour de France could go ahead

The race could go ahead behind closed doors as it doesn’t rely on ticket sales French sports minister, Roxana Maracineanu, believes the Tour de France could still go ahead behind closed doors this summer. With ticket sales not a major source of income for the race, the event could still go ahead without fans attending. […]

Discovery to move over £149m of Olympics costs to 2021 after postponement

The company revealed the news in a filing with the US Securities and Exchange commission on 24 March Discovery, the parent company of European sport broadcaster Eurosport, has revealed that it expects to move between $175 million (£149m) and $200 million (£170m) of Olympics costs to 2021. The move from the Japanese government and IOC […]

Discovery releases statement on Olympics postponement

The broadcaster had been planning to show the event this summer on Eurosport Discovery has released a statement on the postponement of the Tokyo 2020 Olympic Games. Japan prime minister Shinzo Abe revealed that the competition will be suspended on Tuesday, leaving the broadcaster with a large gap in its schedules this summer. In the […]

Australia and Canada pull out of Olympics, leaving broadcasters in lurch

The IOC has given itself a four week deadline to come to a decision Broadcasters will be watching on as the Tokyo 2020 Olympics look less and less likely to go ahead. Australia and Canada have both made it clear that they cannot compete in the games if they go ahead this summer, and it […]

Discovery and UCI partner to promote Track Cycling World League

Discovery channels such as Eurosport will give the league exposure Discovery and the Union Cycliste Internationale (UCI) have partnered to promote the Track Cycling World League, which will get underway in 2021. Signed at the 2020 UCI Track Cycling World Championships in Berlin, the agreement will mean that the management, TV production and distribution of […]

Eurosport secures Olympic handball rights for Nordic nations

It will be showing the qualification tournaments ahead of Tokyo 2020 Eurosport has secured a deal for the rights to show the handball qualification tournaments for the 2020 Olympics in four Scandinavian nations. It will be exclusively showing the competitions in Denmark, Finland, Sweden, and Norway. The latter two will be involved along with a […]

Eurosport extends rights to show Grand Tour events

It will also be showing flagship women’s races in a historic first Eurosport has agreed a deal for the rights to show two Grand Tour cycling events and two major women’s races in Europe until 2025. Eurovision Sport and the Amaury Sport Organisation (ASO) have agreed the deal, which allows Eurosport to show the Tour […]

Behind the scenes: Eurosport coverage of the Australian Open

Complex remote production set up has seen 300 live hours tennis produced Eurosport wraps its coverage of the Australian Open after the finals this weekend, having broadcast every match either on Eurosport live or on-demand – over 300 live hours in total. Eurosport Germany, France, Spain, Russia, Norway and UK production teams have all been […]

Eurosport goes behind-the-scenes with Serena Williams coach

30-minute doc on tennis coach Patrick Mouratoglou is part of the broadcaster’s Australian Open coverage Eurosport is serving up a 30-minute doc that goes behind-the-scenes with super-coach Patrick Mouratoglou (pictured above) throughout the 2019 tennis season. The Insider: Patrick Mouratoglou documentary kicks off the broadcaster’s coverage of the 2020 Australian Open tournament and follows the coach of […]

Eurosport to air Tennis Australia’s bushfire fundraiser

Rally for Relief exhibition match takes place on Wednesday 15th January Eurosport is to screen Tennis Australia’s Rally for Relief, in aid of the Australian bushfire relief efforts. The exhibition match, taking place on Wednesday 15 January, will feature some of the world’s top players on the Rod Laver Court in Melbourne with all proceeds […]

VIDEO: State of the Nation (Broadcast Sport Tech Innovation Forum 2019)

The full 35-minute opening speaker panel session   The opening panel discussion from the Broadcast Sport Tech Innovation Forum 2019 held at BT Sport studio on 14 November 2019. To find out more about the annual event, head over to http://broadcasttech.co.uk/sports-tech-innovation/ Chaired by sports presenter Gavin Ramjaun, the speaker panel is: Jamie Hindhaugh, COO, BT Sport Gordon […]

All Formula E races to go free-to-air on the BBC

Fans in the UK can watch live Formula E races on different BBC platforms as well as Eurosport and Quest The BBC is to televise all of this season’s Formula E races live, on free-to-air TV and online. The Marrakesh e-prix in Morocco on 29 February and Rome e-prix on 4 April will go out […]

Six Day Series reveals broadcast plans for 2019/20 season

Global cycling event will be televised by Eurosport and through OTT app FloSports Madison Sports Group’s cycling tournament, the Six Day Series has revealed its broadcast deals for the 2019/20 season across linear, subscription, OTT and streaming platforms. The series will be available in 100+ countries with Eurosport (a long-term partner of Six Day Series) […]

BBC and Eurosport to live stream Ineos 1:59 Challenge

Broadcasters are the latest to pick up rights to Eliud Kipchoge’s attempt to run the first sub-two-hour marathon The live broadcast rights for long-distance runner Eliud Kipchoge’s attempt to run the first sub-two-hour marathon – the Ineos 1:59 Challenge – have been picked up by the BBC and Eurosport (pan Europe and pan Asia). They […]

Eurosport serves up live Laver Cup coverage

Rafael Nadal and Roger Federer among players at this month’s three-day competition Eurosport is to broadcast live and multi-platform coverage of this year’s Laver Cup tennis competition across Europe. A new agreement grants Eurosport rights to the Laver Cup in more than 50 European markets, including Switzerland, where this year’s event will be hosted at […]

Eurosport to broadcast World Urban Games

BMX freestyle, parkour, breaking and 3×3 basketball among competition events at this month’s Games Eurosport is to broadcast live coverage from the inaugural World Urban Games Budapest 2019. The World Urban Games takes place from 13-15 September 2019 and features six competition events – BMX freestyle, parkour, breaking, 3×3 basketball, flying disc freestyle and roller […]