Race fans in Brazil, Czech Republic, and Slovakia will be able to tune into the service this season Formula One has updated its OTT subscription service F1 TV ahead of the 2021 season. Already available in 82 countries globally, the service is expanding to Brazil, Czech Republic, and Slovakia this year. The update was developed […]
Tag archives: F1
DAZN reveals content partnership with F1 team Scuderia AlphaTauri
DAZN will create original content with team news, insights and analysis. DAZN has formed a partnership with Formula One team Scuderia AlphaTauri for the 2021 F1 season, and signed Yuki Tsunoda (pictured above) as a brand ambassador in Japan. The OTT sports streamer will create original content for the platform throughout the season, with team […]
DAZN secures Movistar alliance and F1 rights acquisition
The deal means that DAZN will be available on the Movistar+ platform DAZN and Movistar have reached an agreement that sees the former distributed through the Movistar+ platform. DAZN also acquires the exploitation rights for Formula One World Championship in Spain until 2023, which will be shown on the new DAZN F1 channel on the […]
WATCH: Day 2 of the Broadcast Sport Tech Innovation Forum 2020
WATCH AGAIN: Sessions with The FA, LaLiga, MyCuJoo, Extreme E, Sail GP, F1, BT Sport, Sky Sports, and more. The Broadcast Sport Tech Innovation Forum 2020 was held on the online conferencing platform Hopin on 11-12 November 2020. It was an exclusive event for the sports production sector where attendees could engage with live sessions, […]
F1 and SailGP on building esports gains post-lockdown
Formula One head of digital business initiatives and esports, Julian Tan, and SailGP head of content, Jose Garnes, were speaking at the Broadcast Sport Tech Innovation Forum Esports have made some major gains in 2020, capitalising on the lack of live sport to build their audiences and output. Among the traditional sports to have taken […]
F1 offers fans a chance to have their name on the chequered flag
The rest of the F1 season will feature chequered flags emblazoned with the names of fans, to raise money for the #WeRaceAsOne campaign. A charity initiative by the F1, fulfilled by memorabilia platform F1Authentics, provided F1 fans the chance to buy and have their names on the squares on the race-ending chequered flag for this […]
F1 and AWS create six real-time stats providing insight during races
The six on-screen graphics utilise Machine Learning to analyse real-time data gathered from F1 cars. Formula One is adding six real-time racing stats to its 2020 season. The on-screen graphics have been created using a range of Amazon Web Services (AWS) services, including machine learning. The first of the stats – Car Performance Scores – […]
Scott Young, F1 head at Sky Sports to lead production at Eurosport
Major appointment will build on Eurosport’s recent tech-led transformation of its production operations. Eurosport has announced another high-profile appointment with the recruitment of Scott Young as senior vice president, production and content. Young has more than 30 years experience across live sports, major event production and on-screen innovation. Young joins from Sky Sports, where he’s […]
AWS teams up with F1 on ‘deep learning’ autonomous race
The race tournament is based on machine-learning and those taking part include F1 driver Daniel Ricciardo. Amazon Web Services (AWS) has teamed up with Formula 1 to create an autonomous racing tournament, the AWS DeepRacer ProAm Race. Those taking part build models in machine-learning platform Amazon SageMaker then train, test, and iterate these models using […]
F1 to use Lando Norris streaming popularity in #ChallengeLando esports event
The racing series has turned to esports while its races are postponed due to the coronavirus crisis Formula One has built on its esports offering by creating #ChallengeLando – an opportunity to race against McLaren driver Lando Norris. Norris has a popular channel on streaming site Twitch, which saw him break the record for the […]
Expert predicts turmoil for F1 as coronavirus effects hit
The racing series has had to delay the start to its season Formula One could be facing trouble with its broadcast and sponsorship incomes due to the effects of the coronavirus lockdowns. The racing series has had to delay the start to its season until at least June, with the iconic Monaco Grand Prix outright […]
F1 launches esports competition to replace postponed races
The virtual racing series will include current drivers and ‘stars’ Formula One has launched the F1 Esports Virtual Grand Prix to replace the races that it has had to postpone. The virtual racing series will start at 8pm GMT on 22 March, the day when the Bahrain GP would have otherwise have gone ahead. It […]
Pay-tv move sees F1 lose audiences but continue sponsorship strength
Formula One has seen some audience growth in China and the USA Formula One has seen audiences shrink but sponsorship stay strong since its move to pay-tv. The racing series has managed to keep revenues steady despite the loss of viewers, in part helped by the unevenness of that loss. The sport has actually seen […]
Coronavirus crisis sees sports stars and teams turn to esports
Football, Formula One, and Nascar are among the sports to have turned to their virtual equivalent Sporting teams and stars have turned to esports in the absence of their normal events with the coronavirus crisis. The majority of sport events have been postponed for the foreseeable future in an attempt to slow the spread of […]
DAZN Japan agrees deal with Honda to offer two free months
The streaming provider has opened the deal to new subscribers during the coronavirus outbreak DAZN has agreed a deal with Honda to offer two free months to new subscribers in Japan. The sports streaming provider has partnered with the car manufacturer to make the offer, which isn’t open to current subscribers, people who have used […]
Sky Creative Agency releases F1 promo
The first grand prix will take place next weekend Sky Creative Agency has released its campaign for the new Formula One season. As part of the TV, radio, print, social and digital campaign, the company has delivered a promotional video starring drivers Lewis Hamilton and Charles Leclerc for Sky Sports. Filmed across four continents in […]
Whisper to produce F1 coverage for Channel 4
It includes highlights of all races as well as live coverage of the British Grand Prix Whisper has agreed a deal to produce Channel 4’s Formula One coverage. Starting with the 2020 season, the company will be continuing its work for the broadcaster – they have covered all F1 races for C4 since 2016. The […]
How the Coronavirus is affecting major sport events
The Six Nations’ Italy v Ireland has already had to be postponed This week the Six Nations match between Italy and Ireland was postponed as a precaution after the Coronavirus outbreak. The last occasion a similar situation happened was back in 2001, when foot and mouth disease saw Ireland play its final three tests in […]
Sony invests in Whisper
Left Bank and Stellify owner takes minority stake in David Coulthard’s outfit Sony Pictures Television (SPT) has secured a minority stake in sports and entertainment producer The Whisper Group, as the indie officially ends its relationship with the C4 Indie Growth Fund. Reports emerged in December that Sony was considering taking a stake in the […]