Mediaocean’s Anupam Gupta explains the impact of TikTok’s partnership with UEFA in reaching new sports audiences. 2020 changed the perception of sports events around the globe. Just as we’ve become accustomed to football matches without stadium crowds, the way people consume big sports events has also changed. Sport broadcasting has had to adjust to the […]
Tag archives: uefa
UEFA teams with TVU Networks for live Champions League Draws
The setup created by TVU enabled football clubs to take part in the events from their home locations. The UEFA Champions League and Europa League Final 8 Draw were remotely produced for the first time this year. The Champions League Group Stage Draw and awards ceremony were also produced remotely. UEFA brought in TVU Networks […]
Mediapro strikes host broadcaster deal for Champions League knockouts
The production and rights company will distribute the remaining games in HD and ultra-HD Mediapro has been selected as the host broadcaster for the Champions League’s final stages. The Spanish production and rights company covered the quarter finals, and will also be in place for the final three matches taking place this week. The competition […]
Champions League final goes free-to-air on YouTube
It’s the fifth year in a row BT Sport has chosen YouTube for its obligatory free-to-air screening of the final. BT Sport is planning to stream the UEFA Champions League and Europa League finals on its YouTube channel for fans to watch for free. As part of the broadcaster’s rights agreement with UEFA, it’s obliged […]
BT Sport launches live show to re-run last year’s Champions League
Archive material to be aired by BT Sport in a new live show format, preceded by highlights from classic European finals BT Sport is re-running key UEFA Champions League and UEFA Europa League moments for British clubs through two new productions. The first new series – Throwbacks, on BT Sport 2 – is focused on […]
UEFA to air free archive content on OTT platform, including Champions League
The governing body is dealing with postponements to elite football UEFA has announced that it will show free archive content from the Champions League and other competitions on its digital channels. With the coronavirus pandemic causing elite football to be postponed worldwide, the governing body is attempting to fill the gap for quarantined fans in […]
UEFA creates committee to discuss revised European football calendar
Committee aims to remake the calendar to ensure completion of European football leagues in 2020. LaLiga, the Premier League, European Club Association, UEFA and European Leagues have all confirmed they will take part in a UEFA-created committee to discuss the revised European football calendar for 2020. LaLiga president Javier Tebas will represent the league’s interests, […]
Innovating for the modern sports fan
The average sports fan is smarter than ever. Not only with how they watch an event, but also with the information imparted to them while doing so. And while that insight is ultimately used to drive the conversation across social rather than the household or pubs like it once used to do, it is important […]
EU hits out at Saudi Arabia over beoutQ ‘piracy’
European Commission report highlights ’serious shortcomings’ A European Commission report has criticised Saudi Arabia for “causing considerable harm to EU businesses” by Saudi-based beoutQ , which reportedly provides illegal access to European sports programming including Premier League football. FIFA, the AFC, UEFA, the Bundesliga, LaLiga, Lega Serie A, LFP and the Premier League hit out […]