Arsenal’s Hector Bellerin kicks off creative studio and production agency

Hifen will augment the footballer’s sport’s marketing agency, B-Engaged Arsenal footballer Hector Bellerin has opened his own creative studio and production agency, Hifen Studios. The 25-year-old already has his own sports marketing agency, B-Engaged. The new proposition will look to build on B-Engaged’s sports industry experience, which includes work with the likes of Puma, Adidas, […]

Documentary to cover Arsène Wenger’s ‘Invincible’ team of 2003/4

The film will be released next year. Noah Media Group and Paris-based producers Federation Entertainment are releasing a feature-length English-French documentary, Arsène Wenger: Invincible. The production is co-directed by Noah’s Gabriel Clarke (Bobby Robson: More Than A Manager; Steve McQueen: The Man & Le Mans,) and sports journalist Christian Jeanpierre. It focuses on Wenger’s ‘Invincible’ […]

Arsenal and Intel extend immersive content partnership

Intel supply the Premier League club with cutting edge match highlights Arsenal and Intel Sports have extended their partnership for a further two years. The Premier League club has used Intel’s True View technology since 2019 to supply its fans with immersive highlights of matches. True View allows supporters to freeze match action, and view […]

Arsenal to live stream charity event featuring the club’s legends

The event tomorrow night is being live streamed on a variety of platforms to raise funds for The Arsenal Foundation. Arsenal is live streaming an event called Arsenal Together, which it says is the largest-ever online gathering of Arsenal players, legends and supporters. The event, which kicks off at 7pm tomorrow night (Thursday 4 June), […]

Arsenal launches TikTok account with exclusive content and mini-series

The football club will use the platform to target a younger audience. Arsenal has launched an official account on social media platform TikTok. The club aims to use TikTok to target a new audience and younger demographic with “exclusive access to first-team stars, behind-the-scenes content, current trends, challenges and exclusive mini-series.” Arsenal has 70+ million […]

Arsenal FC chooses Blackbird for quick-turnaround social content

Cloud video editor to be used by the club for editing and distributing live and archive content on social platforms. Arsenal Football Club has announced it’s to use cloud video platform Blackbird for the speedy editing and publishing of content to fans. The club, which has a combined following of 70+ million fans across its […]

BT Sport shows UK’s first public live 8K HDR sports broadcast

BT Sport tests live 8K HDR and says it will roll it out to BT Sport Ultimate this year BT Sport last night screened the UK’s first public live 8K HDR sports broadcast, showing the second leg UEFA Europa League clash between Arsenal v Olympiacos on a Samsung 82” QLED 8K TV at the Emirates […]