It is the biggest Calcutta Cup audience in over a decade on the free-to-air broadcaster ITV drew a peak audience of 8.7 million viewers for Scotland’s victory over England on Saturday. It was Scotland’s first win at Twickenham since 1983, and clearly excited viewers across the nation. It beat the 8.6 million peak for last […]
Tag archives: viewing figures
Liverpool v Manchester United breaks Sky Sports viewing record
It becomes the second-most viewed Premier League game ever, after Everton v Liverpool’s part FTA-aired match in June 2020. Sky Sports has revealed that Liverpool v Manchester United broke the record for the most viewed match on their channels. An average of 4.5 million people tuned in for the match, with a peak of 4.8 […]
Eurosport reveals a 68% increase in viewers for cycling Grand Tours
The broadcaster reports a significant rise in viewing figures during the pandemic. Eurosport has reported major growth in viewing figures for its cycling coverage of this year’s Tour de France, Giro d’Italia and La Vuelta. Number of viewers was up 48% for its live coverage of the Tour de France, compared to last year, while […]
Sunday’s Premier League goalfest helps Sky Sports reach record ratings
Sky Sports’ viewing figures peaked at 3.3m (25% share) at 4:55pm on Sunday. Sunday’s extraordinary Premier League matches – with Tottenham Hotspur thrashing Manchester United 6-1 and Aston Villa shocking Liverpool with an emphatic 7-2 win – helped Sky Sports notch up its “best ever day of viewing” across the network. It averaged 933,000 viewers […]
Return of LaLiga sees 50% growth in international viewers
Spanish league makes big global gains in viewers following its return post-lockdown. LaLiga reports the global audience watching the league since the competition’s restart has grown by almost 50%. Figures from Nielson Sports, for the first matchday, reveal figures for international viewing rose by more than 48%. Certain territories were way above this – across […]