Scotland’s victory over England bags ITV 8.7m viewers

It is the biggest Calcutta Cup audience in over a decade on the free-to-air broadcaster ITV drew a peak audience of 8.7 million viewers for Scotland’s victory over England on Saturday. It was Scotland’s first win at Twickenham since 1983, and clearly excited viewers across the nation. It beat the 8.6 million peak for last […]

ITV signs multi-year darts and snooker deal with Matchroom Group

The Professional Darts Corporation and World Snooker Tour will continue to show events free-to-air ITV has extended its deal with the Professional Darts Corporation, World Snooker Tour, and Matchroom to continue showing events exclusively on ITV4. Snooker’s Champion of Champions joins World Snooker Tour events like the Players Championship, World Grand Prix, and Tour Championship […]

ITV4 returns to live sport

Championship League snooker tournament to take place in isolation ITV4 is to host the first live free-to-air sport since lockdown with coverage of next month’s Championship League snooker. The tournament is to be played behind closed doors at Milton Keynes’ Marshall Arena, with players, officials and staff staying on-site for the duration of the 11-day tournament. […]

Almost 5m tune in to the Virtual Grand National

The virtual version of the real thing pulls in around half the audience of last year’s real race. ITV’s Virtual Grand National reached a peak audience of 4.8m, with an average of 4.3m (a 28% audience share) tuning in to the broadcast. The computer simulation of the annual horse race – which ran at the […]

ITV gambles on Virtual Grand National

With no live race this year, broadcaster puts predictive event centre stage Iconic racehorse Red Rum is to face off against current star Tiger Roll as part of a virtual Grand National to be staged by ITV next Saturday. In a bid to entertain racing fans vexed at the cancellation of this year’s event, Carm […]

ITV Hub to substitute Euro 2020 for 96 memories

In addition, ITV 4 will be showing all the England matches on their run to the semi-finals ITV Hub is going to show the entire 31 matches of Euro 96 after the 2020 edition was postponed due to the coronavirus crisis. In addition, ITV 4 will show England’s five-game run to the semi-finals, which ended […]

BBC director general expects Six Nations to ‘probably’ go behind paywall despite bidding plan

Tony Hall does not hold high hopes for stopping pay-tv providers BBC director general Tony Hall has revealed how the BBC and ITV hope to keep the Six Nations free-to-air. Speaking at a Digital, Culture, Media and Sport hearing on the work of the BBC on Thursday, Hall revealed that the public broadcaster is currently […]

MPs demand answers on Six Nations paywall deal

It has been reported that a deal is likely The Digital, Media, Culture, and Sport (DCMS) committee has demanded answers from the Six Nations on reports that a pay-tv deal is possible. It has asked Chairman of the Six Nations Council, John Jeffrey, to explain the timescale and operations of the bidding process. MPs have […]

BT Sport, ITV, and Queensbury Promotions to share Fury v Wilder content

They will be sharing programming ahead of Sunday’s big fight BT Sport, ITV, and Queensbury Promotions have agreed to share their boxing content ahead of Tyson Fury and Deontay Wilder’s rematch on Sunday morning. The two heavyweights will face each other in a highly anticipated bout for the WBC heavyweight title at the MGM Grand […]

BBC and ITV ‘confident’ of retaining Six Nations

Tender process for next rights cyle opens next month The BBC and ITV are confident of retaining the rights to the Six Nations when the tender process for the next rights cycle begins next month, according to a Daily Mail report. The Mail said that new investors CVC Capital Partners had hoped to take some […]

Ascot hires HBA Media to handle global media rights

Five year deal for international rights takes effect this month Ascot Racecourse has appointed international horseracing media rights agency HBA Media to market its global media rights. HBA Media will be responsible for the distribution of Ascot’s non-betting international media rights portfolio, including Royal Ascot, as well as all Flat and National Hunt Racing, excluding […]

BT Sport retains Champions League rights in £1.2bn deal

Broadcaster fended off bids from ITV and Sky BT Sport has retained the rights to broadcast Champions League games for another three seasons in a deal worth £1.2 billion. The new deal is worth £400m a year, slightly up on the 2018-2021 rights cycle which is worth £394m a year. As such, UEFA has protected […]

Maidstone Studios lands ITV Rugby World Cup 2019 deal

ITV Sport’s coverage of the Rugby World Cup 2019 will be hosted and broadcast live from Maidstone Studios Maidstone Studios has revealed it will host all ITV Sport’s live studio coverage of the Rugby World Cup Japan 2019. Throughout the tournament, which kicks off on Friday 20 September and runs for six weeks, Maidstone Studios […]