Spanish league makes big global gains in viewers following its return post-lockdown. LaLiga reports the global audience watching the league since the competition’s restart has grown by almost 50%. Figures from Nielson Sports, for the first matchday, reveal figures for international viewing rose by more than 48%. Certain territories were way above this – across […]
Tag archives: Spain
Virtual advertising firm Supponor opens Barcelona office
Tech company expands in Spain to support work on virtual advertising for LaLiga and FC Barcelona. Virtual advertising tech company Supponor is opening an office in Barcelona, Spain. It follows the expansion of the company’s agreement to work with Mediapro on virtual advertising boards for live LaLiga games, and a long-term agreement with FC Barcelona […]