Live NASCAR races and 200 hours of on-demand content annually will be available in each territory. NASCAR has agreed new international broadcast rights deals to extend coverage of the motorsport to nearly 200 countries and territories in more than 25 languages. Working with its broadcast agency partner IMG, NASCAR now has a potential household reach […]
Tag archives: nascar
Nascar adds LiveLike interactive audience experience
Features including polls, predictions, a cheer meter, emoji sliders, and alerts will be available Nascar has added interactive audience engagement features to its app for the 2021 season. The organisation is working with LiveLike to provide interactive features such as polls, predictions, a cheer meter, emoji sliders, and alerts through the live sections of its […]
TECH: Changing The Rules of the game for live news and dynamic sports productions
Ronen Artman, VP of Marketing, LiveU, chats with Broadcast Sport about the capabilities of the LU-800 and the various projects undertaken this year. It’s fair to say that in the build-up to the launch of the first LiveU product in 2008 there was some industry scepticism about the viability of the underlying technology we were […]
Nascar first to use Facebook Venue second-screen live streaming app
App aimed at creating a better, more responsive second-screen experience. Facebook has launched a live streaming iOS and Android app called Venue, which focuses on enhancing fan engagement through the second-screen. It has been developed by Facebook’s New Product Experimentation team and aims to bring fans and expert commentators together to “experience live events in […]
Fox to broadcast entire Nascar esports series after record-breaking opener
Nascar has turned to esports while races are postponed due to the coronavirus pandemic Fox Sports has agreed to broadcast the entirety of the eNascar iRacing Pro invitational Series, after success with the first race. The broadcaster aired the first event on Sunday, 22 March, and drew 903,000 viewers to FS 1 – according to […]