Sky unveils Premier League title sequence for 2020/21 season

The title sequence includes subtle references to Liverpool throughout. Sky Creative Agency has created this season’s Premier League title sequence for Sky Sports. It was made during lockdown, in collaboration with The Mill and features all 20 Premier League teams. Current champions Liverpool start and end the spot, which has subtle Liverpool-focused additions such as […]

Sky Sports releases promo to celebrate the return of sport

60-second spot went live over the weekend. Sky has released a 60-second spot celebrating the return of live sport. It’s a continuation of its #IAmSport campaign, and was made by its in-house wing, Sky Creative Agency. The Comeback went live over the weekend and is a “rousing message from sport to its fans ahead of […]